Leadership

A fresh perspective changes everything

Jim Neumann co-founded Webmark Partners after serving as Group VP of Marketing and Communications for the IBM Technology Group. Throughout his career, whether working as a corporate-side executive or a fractional consultant, he has been part of some of the most visible and successful marketing strategies in tech: strategies that have helped large firms like IBM, AT&T, and NCR add billions of dollars of market value… as well as helping small, entrepreneurial start-ups build marketing, messaging, and RTM strategies that helped them grow up to 11x faster than the markets in which they compete. 

Jim brings deep tech strategy, marketing, marcom, communications, demand gen, and RTM experience to client engagements, having helped launch more than 450 new tech products, services, and business ventures. He is versed in a wide range technologies and markets such as digital transformation, analytics, AI, telematics, and robotics, deployed in B2B and B2B2C banking, insurance, healthcare, power and energy, CAE/CAD/CAM, and other STEM fields.

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